
CLEVELAND'S IRISH CULTURAL FESTIVAL
VerticalLift
was hired by Cleveland's Irish Cultural Festival to create an
affordable and visually impressive site that would provide a
way for the festival to communicate with, and receive feedback
from, festival fans. VerticalLift designed a sleek looking site
that has received rave reviews from site visitors. The colors
used on the site were chosen for reasons obvious to the Irish,
and the modernistic design serves as a symbolic bridge between
the old and new worlds. Recently, festival organizers turned
to VerticalLift with the desire to compile a database of site
visitors to be used as a mailing list. VerticalLift installed
a MySQL server-side database as well as a php interface to enable
visitor subscription and identity authentication. VerticalLift
designed the newsletter template and currently administers the
mailing list while writing copy for the festival newsletter.
The ability to send out festival reminders and updates to hundreds,
and eventually thousands, of interested site visitors will greatly
enhance festival turnout. VerticalLift also manages a third
party guestbook for festival.